Tuesday, 8 April 2014

BRIEF 07: PERSONAL MANIFESTO//DESIGN DEVELOPMENT//OUGD603

personal manifesto development:
Originally I started out with the rose visual as part of a link with William Morris, however I then had a better idea and visual for something that could work as a design.

manifesto points so far (need working on)
01_stay inspired
02_travel - visual designed
03_read
04_document 
05_collaborate
06_stay positive 
07_outside of comfort zone - visual designed
08_growing and developing (beauty of nature - William Morris link) - visual designed 
09_new ideas/making decisions (EE Cummings poetry link) - visual designed

+one more point
4 visuals designed, 6 more to do

William Morris link and quote

Everything made by man’s hands has a form, which must be either beautiful or ugly; beautiful if it is accord with Nature, and helps her; ugly if it is discordant with Nature, and thwarts her. 

This is a photograph I took which I thought could work as a clean and simple image with a classic serif type placed somewhere against the wall.
text and layout:
I went through a few variations of layout.  Originally I thought I would want a classic 'vogue' high end fashion typeface as I thought this would allow the image to look simple and elegant, however when trying with a more modern sans serif typeface I felt that worked just as well in a different kind of way.

This was the original typeface that I wanted to go with when I was taking the photograph.  This is part of the quote, the section that  I felt was most relevant to the image.  This is going to be the heading text, followed by the quote in point size 8/10.  I think the typeface benefits from having spacing between each letter, it makes it look cleaner.
layout 1:
initial layout ideas - simple typeface positioned next to the flowers, also adding a textured stock used in the EE Cummings design.
layout 2:
This is the design with a new typeface style, a more modern looking serif typeface, which changes the style of the poster slightly, I think I slightly prefer the san serif type face but the quote works better with the serif typeface and probably represents the William Morris direction a bit better but it depends if I want that kind of style.
Lowered opacity on the textured paper on the right hand side, white strip added to the poster on the left hand side, vase and flowers slightly cut off.
This is a slightly different approach but could possibly fit with the quote quite well, Morris is saying that all things linked with nature are beautiful, however man made can be beautiful or ugly and and if it is discordant with nature then it will not be beautiful - by covering the flowers up this is visually displaying the quote but Im unsure whether the flowers as a visual make the poster look a lot more aesthetically attractive.

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